Jamshedpur: In a bid to strengthen its commitment to offer innovative solutions to customers, Tata Motors recently announced the launch of Grahak Seva Mahotsav. A popular event amongst customers and channel partners, this free check-up camp was held from 23rd October- 31st, across all the 1500 workshops in India catering to all Tata Motors’ commercial vehicle owners. The Grahak Seva Mahotsav was launched on 23rd October which is celebrated as the National Customer Care day and the Mahotsav has been witnessing over 16,000 customers visiting on a daily basis. As part of the Mahotsav, the customers visited Jamshedpur plant followed by interaction with senior officers at the plant.
Reiterating its commitment towards providing an enhanced customer experience, the company also recently initiated the Grahak Samvaad campaignwith the objective of educating customers about the innovative offerings for the commercial vehicle customers and fleet owners. Launched on October 9th, 2017 the campaign reached out to over 8,000 customers within a span of 10 days. With yearly launches of customer-oriented initiatives, Tata Motors is driven by its robust product pipeline and strong aspirational values.
Commenting on the occasion, R. Ramakrishnan, Senior Vice-President, Customer care (Domestic and IB) CVBU, Tata Motors Limited, said, “We at Tata Motors aim to provide consistent quality service, backed by new technologies, to ensure our customers have a pleasant after sales experience. With the very first truck rolled out back in 1954, Tata Motors has been instrumental in paving the way for enhancing customer experience.
Grahak Samvaad Mohostav is a special initiative to celebrate the connect with our customers and channel partners, providing them with a host of distinctive facilities and services. With regard to spare part distribution, we are focusing on improving the efficiency and, on the service front; our objective is to provide best comfort to our customers. In specific areas, we are also providing container workshops and mobile vans on sites. Through these initiatives, Tata Motors continues to enhance customer satisfaction.”
In continuation of our commitment to provide best in class services, Tata Motors also offered attractive discounts on spare parts, labour, lubricants and Profile Engine purchases.