Sunday, March 26, 2023

Keep Alive to bring back memories of yesteryear singers


Jamshedpur, March 16: The golden era of Hindi Cinema will come alive with the presentation of antique musical gems which will reverberate the Steel City.

Urban services, Tata Steel will organize a musical program ‘Jaane Kaha Gaye woh din’ on Sunday, March 22 from 5.30 pm.

Mumbai-based Keep Alive band will be rendering the performance at Gopal Maidan to pay tribute to yesteryears singers including the likes of Naushad, SD Burman, Madan Mohan, Shankar Jai Kishan and O.P. Nayyar, informed Govind Sharan, Head, Special Projects, Tata Steel, on Monday.

The organizers said the programme will witness renditions of an ensemble of songs of various genre, mood and emotion and will feature evergreen and popular songs from the Golden era of Hindi films spanning from 1950s, 60s to the 70s. It will reflect the aspirations, dreams and heart beats of the common man and emphasize on the power of love, love for humanity, joy of giving and pleasure of sharing.

Sharan further informed that the entry to the ground will be free for all and we are hoping that more than 3000 people will attend the event. Keep Alive shows are a treat to mind and soul and have often been emotional journey for the listener. We are making an attempt to integrate diverse cultures, customs, emotions and humanity and thread them together with the universal language of love and music.

The programe is titled ‘Jeene Kaha Gaye Who Din’, and is going to be a recap of Bollywood through songs of yesteryears were the band features exclusively songs of yore i.e. 40s, 50s, 60s.

When tunes were catchy, lyrics were meaningful, and songs were soothing to the auditory senses with emphasis on rare and less heard ones, organizers said.

Sunil Bhaskaran, VP (Corporate Services) Tata Steel will be the chief guest of the occasion while the program will be attended by Tata Steel high-ups including vice presidents, departmental chiefs, heads and other officials apart from representatives of different organizations and other invitees.

Keep Alive band, Mumbai is regarded more as a mission and a service dedicated to preserving antique musical gems rather than as commercial proposition.


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