Jamshedpur: District administration launched Parivartan, a movement aimed to create greater awareness on traffic rules and road safety, in the city on Thursday in the presence of various stakeholders including companies, schools, colleges and representatives of different organizations.
Senior superintendent of police (SSP), East Singhbhum, Amol Venukant Homkar, sub divisional officer of Dhalbhum Prem Ranjan and SP (city) Karthik S released balloons to mark the beginning of the campaign along with Tata Steel VP (corporate services) Sunil Bhaskaran, Ruchi Narendran, social activist and wife of Tata Steel MD TV Narendran, and members of Jamshedpur Diocese among many other dignitaries.
Speaking on the occasion, the SSP said the district police had joined hands with Tata Steel, Jusco, Jamshedpur Diocese, Singhbhum Chamber of Commerce and Industry and various social, cultural and trade organizations to make the awareness campaign a grand success.
The campaign, envisaged as a traffic movement to transform peopleís mindset, started at Crime Control Room (CCR), Sakchi, with the lighting of torch by the people. The torch was handed over to the district administration officials at Loyola Ground.
The SSP accompanied by the SP (city) and SDO, flagged off the campaign vehicle, Message on Wheels, by mounting the torch on it. The vehicle will tour around the city for nine days spreading message on traffic rules and safety.
A slew of programmes have been chalked out under the campaign which will conclude on 19th September with an oath taking ceremony by the people of the city, said the SSP.
The SP (city) said nukkad natak (street-corner play) will be organized in many city schools during the campaign. Apart from this, Jamshedpur Diocese will organize a bike rally in the city to spread awareness among the city people, he said.