Monday, January 30, 2023

Seventh edition of [email protected] witnesses overwhelming response

Jamshedpur : The seventh edition of [email protected], street festival, saw an overwhelming response with round 8000 participation.

The visitors belonged to in the age group between 15 and 25 years either danced, clicked selfies or walked along the Bistupur Main road.

[email protected] was conceptualised by Tata Steel, Jusco, Jamshedpur Hoteliers’ Association to promote health and environment in a unique way in Jamshedpur. The monthly Sunday event was initiated on the lines of Raahgiri in Gurgaon, New Delhi and Bhubaneswar.

[email protected] Day had sporting events like roller skating, badminton, basketball, yoga, cycling, aerobics, golf and much more. Together with games, there were rock bands adding to the Sunday euphoria with selfie corner, street painting, magic show, dandiya, etc.

The usual busy Bistupur Main Road wore a festive look as people from different walks of life participated in it.
[email protected] day is akin to a street festival with goodies which can be indulged in by the whole family. It has sporting events like roller skating, badminton, basketball, yoga, cycling, aerobics, golf, Carrom, Aerobics and much more., said an official of Jusco, the main organiser of the event.

Weightlifting was introduced for the first time. This year with youngsters trying it to test their fitness (under professional guidance), others enjoyed badminton, basketball, rollball and boxing. The new kiosks was The Paper Bag Story by Relearn Foundation promoting the use of bio-degradable artistic paper bags and Ola cabs that promoted social awareness through placards with social messages.

[email protected] had five venues of dancing on Bollywood numbers in the 800 metre stretch. However, youngsters enjoyed [email protected] thoroughly. School and college going youths preferred dancing to Bollywood numbers in front of blaring loudspeakers.

Bistupur Main looked starkly different, with vehicles off the road and people turning up in large numbers to claim the streets.

Taking a cue from the ‘Rahagiri’ organised at Gurgaon, Mumbai, and Bhubaneswar, the Steel City has embraced the concept of vehicle-free streets on Sundays, under the banner [email protected] to promote good health, street food, sports and fun activity.

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