Jamshedpur: Renowned footwear brand Sreeleathers has launched a campaign to create awareness among the people on the importance of girl child.
The campaign is going on with a streetcorner play group visiting various parts of the district and enacting plays for the cause of the girl child.
The artists of the group are visiting various localities in van and organizing plays to call the attention of the people to the vital issue pertaining to the significance of girl child in the modern society.
The campaign will continue till 19th January 2014, said the organizers. It is going to be of three months duration.